Where do Vietnamese buy groceries?

Grocery Shopping Destinations for Vietnamese Consumers

Vietnam’s vibrant grocery market offers consumers an array of options to meet their daily needs. From sprawling hypermarkets to bustling wet markets, the grocery landscape caters to diverse preferences and shopping habits.

Modern Grocery Chains

Large-scale grocery chains have become increasingly popular in Vietnam, providing shoppers with a wide selection of products under one roof. Some of the leading chains include:

• WinMart: The largest grocery chain in Vietnam, with over 1,000 stores nationwide.
• Emart: A South Korean-based retailer known for its spacious stores and extensive food offerings.
• AEON: A Japanese grocery giant with a growing presence in Vietnam.

Established Local Players

Alongside these international chains, established local grocers continue to hold a strong position in the market. These include:

• Co.opmart: A cooperative-owned grocery chain with a long history in Vietnam.
• Go! (Big C): A popular hypermarket chain owned by Thailand’s Central Group.
• Lotte Mart: A South Korean retailer with a focus on fresh produce and imported goods.
• BRG Mart: A rising star in the grocery industry, with a focus on premium products and convenience.
• Satra Mart: A state-owned grocery chain with a strong presence in Ho Chi Minh City.

Other Popular Choices

In addition to these major chains, numerous smaller grocery stores and wet markets serve the needs of Vietnamese shoppers. These markets offer a diverse range of fresh produce, seafood, and other traditional Vietnamese goods.

Online Grocery Shopping

Online grocery shopping is also gaining traction in Vietnam, with platforms like TikiNow and Bach Hoa Xanh offering a convenient alternative to traditional shopping. These services allow consumers to order their groceries online and have them delivered to their doorstep within a short time frame.

Conclusion

Vietnamese shoppers have a wide array of grocery options to choose from, ranging from modern grocery chains to established local players and bustling wet markets. The grocery landscape in Vietnam continues to evolve, with new players entering the market and innovative shopping experiences emerging. Whether seeking imported goods, fresh produce, or traditional Vietnamese fare, Vietnamese consumers can find their desired grocery items at various convenient and affordable locations.